Betgenius Announces Acquisition of Sports Data Collation Company Statman ApS.

Betgenius Limited, has acquired Statman ApS, a Denmark based sports data collation company.  The combination of Betgenius and Statman continues to build on Betgenius’s position as the pre-eminent provider of marketing and data services to the gambling industry.

Michael Hornung, Managing Director of Betgenius, said:

“The acquisition of Statman gives Betgenius our own source of sports data, which is becoming more and more important as we broaden our portfolio of products.  We are extremely excited about this addition to the company.  2006 was a growth year for Betgenius, we and hope that 2007 will be even better.” Betgenius’ current portfolio of products includes the industry leading odds comparison service Bestbetting and innovative adserving technology Connextra, and a range of tools that enables bookmakers to automate much of their operations.

Kresten Buch, Managing Director of Statman, said:

"Betgenius are known within the industry for their quality products and innovative approach towards any project they undertake.  We are really looking forward to the opportunities that being a part of Betgenius will bring to Statman.  Betgenius' portfolio of bookmaker products is growing very quickly, and I am very excited to be part of that growth.”

About Betgenius Limited

Established in 2000, Betgenius maintains a database of odds from 60 leading Internet bookmakers and betting exchanges including Ladbrokes, Coral, William Hill & Betfair covering a huge range of sporting and non-sporting events from horse racing and football to politics and financial markets. Betgenius’ technology updates odds continuously, feeding a database that typically contains around 500,000 up-to-date odds. Betgenius’ bestbetting.com covers more odds for more events than any other odds comparison site.  In 2005 Betgenius bought Connextra, an advertising technology house specialising in live data and contextual content delivery.  Well known in the UK media industry for technical innovation, its systems are compatible with all major publisher and third party adserving systems and when compared to other delivery mechanisms its products provide a much higher return on investment. Every year, Connextra serves billions of targeted live data adverts in all formats for over 30 clients including William Hill, Ladbrokes, Coral, KLM & Thomson.

About Statman ApS

Since 2002 Statman has delivered accurate and reliable player performance and match statistics from the major football competitions, from Danish Super League to the World Cup, to clients including major Danish newspapers, national media, and Super League coaches & bookmakers.

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